Tom Petryshen

CEO - Amplify

Responsible for client strategy, demystifying Search Engine Optimisation (SEO) and ensuring work remains fun, Tom leads an eclectic group of marketing, usability, and web development professionals at Amplify.

After studying Marketing and Communications at Simon Fraser University in Vancouver and competing for Canada as an Olympic wrestler, Tom began his career developing online help systems for software, then worked in usability and web development.

As an early student of usability & design, Tom delivered his first presentation on effective online design to a standing only crowd of over 300 communicators in New Orleans in 1996. Since then, he has assisted clients around the world to improve market share, increase sales, and measure online effectiveness using search, email, analytics and integrated marketing.

His focus on results has produced outstanding online marketing ROI for some of Australia's most successful online businesses including Huggies, Webjet, Deals Direct, Australian Unity and Fairfax Digital.

Conference: Register Now
April 10, 8:45am-6:30pm
April 11, 8:45am-6:30pm

Expo Hall:
April 10, 10:30am - 6:30pm
April 11, 9:00am - 4:15pm